Curibamba is in the region of Junín, six hours from Lima, where Enel plans to build a 200MW hydropower plant in the Valley of the Uchubamba, Comas and Tulumayo rivers with very little access to electricity. During the business development phase, studies have highlighted that due to a lack of appropriate farming machinery and infrastructure, as well as of technical expertise, the local people were unable to produce beans of a marketable quality and many of them had to leave their villages. Hence, besides providing a stable access to electricity, the social inclusion program developed by Enel and the community aims at improving the cultivation of coffee. The project that Enel launched on the cultivation of coffee, involved farmers’ families and put them in touch with teams of experts that taught them production and cultivation techniques also assisting them on the constant monitoring of the crops. The alliance between the company and local farmers enabled the construction of 42 tanks and 38 greenhouse tubs. This material and direct support (about 60% of the activity costs) was not delivered in cash but in services meant to improve production and achieve a high quality production of beans. As a result, today about 150 families have joined the project, 35 new hectares of land are being cultivated, with 175 thousand new coffee plants and the quality of the coffee produced by the community has grown from 63 to 83 points on a 100 scale. Thanks to the partnership between Enel, the international NGO AVSI and Bisetti, Peru’s most important coffee reseller, the Curibamba coffee is now sold internationally (2,200 kg of coffee for Arizona USA) and has been displayed in Milan - EXPO 2015. The Energy of the coffee produced by the Andean communities of Junín is growing by safeguarding the environment and promoting a fair, sustainable and high quality agro-alimentary value chain.
VALUE FOR BUSINESS
Stakeholders’ loyalty and avoid the negative impacts of local emigration on plants.
VALUE FOR THE STAKEHOLDERS
Improvement of coffee cultivation techniques and the quality of beans as well as marketing of products on local and international level. The increase of the disposable income and local living standards helps reducing levels of emigration.
Link to video: https://www.enel.com/en-GB/Pages/article/curibamba.aspx
Cafè Curibamba_Country Fact Sheet.pdf